Built for How You Teach
Over 40 browser-based analytics tools, built-in assessment, guided coaching, live games, and engagement tracking — all in one place.
No installs. No coding. No IT tickets.
Find Yourself Below
Every instructor's course is different. Explore how MKT Praxis fits your teaching style, your students, and your goals.
Dr. Reyes — The Quick-Start Professor
"I just need analytics to work — instantly."
You're teaching Brand Management, Consumer Behavior, or Intro to Marketing — not a stats course. You want a two-to-three week analytics module that doesn't hijack the entire semester. Your strength is strategy, not software troubleshooting. You need something your students can open and use in under a minute — with built-in guidance so neither you nor they get stuck.
If your class looks like Dr. Reyes's, start here:
Dr. Okonkwo — The Online Professor
"Are my students actually practicing — or just watching?"
Your course is online, largely asynchronous, and you suspect some students are coasting. Watching a tutorial and running the analysis yourself are two very different things. You need a practice environment students genuinely use — and a dashboard that shows you exactly who's putting in reps, who's struggling, and who's disappeared. Before it's too late.
Teaching online like Dr. Okonkwo? These tools track engagement out of the box:
Dr. Namura — The Consulting Professor
"My students need deliverables their clients will actually use."
Your MBA students work on real consulting projects with real businesses. They need more than homework exercises — they need professional-grade simulation tools that produce client-ready deliverables. From conjoint studies to pricing optimization to territory planning, the work should look like it came from a strategy firm, not a classroom.
If your students build client deliverables like Dr. Namura's, put these in front of them:
Dr. Petrov — The Code Launcher
"See the whole pipeline first. Then build your own."
Your end goal is students writing Python or R — but jumping straight to code overwhelms them. They debug syntax instead of thinking about the model. You want a visual, interactive "blueprint" that shows the entire analytics pipeline end-to-end. Students see what's possible, question the assumptions, identify the limitations — then build something that surpasses it.
Want your students to see the pipeline before coding — like Dr. Petrov? Start with these:
Dr. Alvarez — The Engagement Architect
"200 students, one room, zero 'it won't install' emails."
You teach a large section — maybe 150, maybe 300 — and you know the engagement cliff after week three. You can't troubleshoot software for 200 individuals. You need tools that just work on every device, assessments that auto-grade at scale, and an in-class participation tool that's actually built for analytics content — not generic trivia.
Running a big section like Dr. Alvarez? These are built for scale:
Dr. Lindström — The Flipped Classroom Pro
"Did they do the pre-work? Did they get it?"
Your class runs on a simple contract: students learn the concept before class, class time is for application and discussion. But when half the room didn't prepare, the whole model breaks. You need pre-work that teaches and assesses at the same time, with a clear signal of who's ready — so you can walk in confident.
Flip your classroom like Dr. Lindström — assign any of these as pre-work:
Dr. Mensah — The Turnkey Professor
"One platform. One login. Everything my course needs."
You're tired of stitching together Excel, SPSS, a publisher quiz bank, Kahoot, and an LMS — five logins, nothing talks to each other, students are confused. You want a single, unified platform that handles tools, instruction, case studies, assessment, live games, and student analytics. Set up the course in 10 minutes and teach.
Ready to consolidate everything like Dr. Mensah? Here's your starting lineup:
Dr. Martinez — The Case Builder
"My datasets are my edge. Now my students can use them."
You've spent years building original case studies from consulting projects, published research, and industry partnerships. Your proprietary data is what makes your course unique — but deploying it means fragile Excel templates and a new round of "how do I import this?" emails every term. You want students analyzing your real data inside professional tools — without touching a file manager.
Bring your own data like Dr. Martinez — upload CSVs into any of these:
Interested in Using MktPraxis in Your Course?
Apply for instructor access — we'll review your request and have you set up within 24–48 hours. No installs, no IT tickets, no credit card.