Now accepting instructor applications
The Analytics Platform Your
Marketing Students Will Actually Use
91 browser-based tools, built-in quizzes, live classroom games, and a full market simulation — all in one place. No installs. No IT tickets. Ready in minutes.
Why instructors love it
Everything you need to teach data-driven marketing — built right in.
MktPraxis isn't a textbook companion or a statistics package. It's a full course infrastructure: tools, assessments, games, simulations, and engagement tracking — designed from the ground up for marketing instructors who want students doing analytics, not just reading about it.
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91 analytics tools, zero friction
From regression and conjoint to time-series and neural nets — students open a browser and start. No Python, no R, no installs.
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Live classroom games
7 game formats that turn concept review into head-to-head competition. Run them in real-time from any device.
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Praxis Sim — multi-round market simulation
Teams compete across pricing, ad spend, and product quality decisions. AI competitors keep pressure on even in small classes.
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Quiz engine with 7 question types
Auto-graded, tied to tools, with randomized datasets so every student gets a unique problem set.
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Custom data uploads & built-in cases
Use your own datasets or the built-in case library. Students work with data that matches your course context.
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Engagement & progress tracking
See which tools students are using, how long they're spending, and where they're getting stuck — from your instructor dashboard.
What happens after you apply
1
We review your faculty page to verify affiliation — usually within 24–48 hours.2
You receive an email with account setup instructions and a getting-started guide.3
Log in, explore the tools, and start customizing for your course — all at your own pace.
